Why people look for an alternative
Most companies organising a ski trip run into the same problem. Someone has to do it on top of their own job, and booking a package is quickly done, but it often feels like a standard trip with a different logo on it. The organiser mostly hears afterwards about the things that weren't quite right: the hotel that was further from the lift than expected, the restaurant that couldn't handle a group of twenty.
That's no reproach to the existing providers. Both types do what they promise, at scale and with plenty of experience. It's a different choice: scale and convenience, or a smaller, personal approach.
